Strategy

Creating a successful marketing strategy that drives sales pipeline, requires thoughtful planning. Strategies ranging from a regional yearly marketing plan to more tactical campaigns, all require the understanding of the target market and the problem, data analysis, the collection of feedback and someone experienced to pull it all together. A data-driven approach to planning, that align with business goals is critical for all b2b tech organisations.

If you are expanding into new territories or rolling out new direct and channel programs, Marsha can help.